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From recipes to money theft: fraudsters are targeting users via culinary content

Cooking has become the new bait for online fraudsters. Under the guise of free recipes, training courses and prize draws, cybercriminals are trying to trick users into visiting phishing websites, installing malicious apps or handing over personal and banking details.
Natasha Kim Natasha Kim Reading time: 2 minutes
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cooking recipes

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According to *Izvestia*, users may be offered the chance to download an exclusive collection of recipes, receive free material via email or vote for a participant in a cooking competition. A link that appears harmless at first glance may turn out to be a malicious APK file, a fake login form or a website imitating a food delivery service.

To build trust, fraudsters use hacked food bloggers’ accounts, organise fake prize draws for restaurant visits and offer paid cookery courses cobbled together from free content.

The danger of such schemes is that users do not expect an attack. Cooking content is perceived as familiar and safe, so a link to a recipe may arouse less suspicion than a message from a bank or an unknown service.

In the future, these attacks may become even more personalised. Attackers are capable of using information about users from themed communities and their interests, and – to make the scam more convincing – deepfakes of famous chefs and other popular figures.

The consequences could prove far more serious than simply losing access to yet another collection of recipes. The data obtained could grant fraudsters access to banking apps, email, messaging services and other accounts.

Fraudsters no longer need to pose as a bank or government agency. All they need to do is offer a person exactly what they want – a recipe for their favourite dish, a discount on dinner or a free course. It is precisely this trust in familiar content that now forms the basis of a new data theft scheme.



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