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Moldova set an example at Eurovision

Moldova was cited as an example of how to promote a country at the Eurovision Song Contest during a seminar organised by the European Broadcasting Union. The Republic of Moldova’s campaign was presented as the best promotional campaign, setting a benchmark for the other participating countries.
Kamilla Gura Kamilla Gura Reading time: 2 minutes
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Eurovision 2026

The event took place on 15 September in Tivat and brought together representatives of the delegations taking part in the Eurovision Song Contest. Moldova was the only country invited to present its promotional strategy to the other delegations. The Versus Artist team spoke about the ‘Moldova is on Duty!’ campaign, launched to mark Satoshi’s participation in Eurovision.

The presentation covered various aspects of the campaign: from the artist’s image and online content to engagement with the press, fans and other delegations.

According to representatives of Versus Artist, the strategy was aimed at promoting Moldova and the artist not only during the three-minute performance on the Eurovision stage, but also through communication activities organised as part of the contest.

“The invitation from the European Broadcasting Union is an important recognition of our team’s work and of how Moldova’s participation was organised. For us, this is international recognition of our professionalism, and for the whole country, it is a sign that the creative campaign, developed here at home, has become a benchmark for other participants,” stated representatives of Versus Artist.

This story was translated with the assistance of artificial intelligence.The translation was also reviewed by the Logos Press editorial team.


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