The artwork, titled “Your Happiness is in Your Own Hands” was officially unveiled on 25 June 2026, in the presence of officials from the Republic of Moldova and Austria, as well as representatives of the diplomatic, business and cultural communities. The project is supported by Wiener Städtische Versicherungsverein, the main shareholder of Vienna Insurance Group.
The artistic installation on the Ringturm is dedicated to the Republic of Moldova and will remain on display until the end of September. The artwork presents a visual choreography of hand movements associated with the preparation of sarmale, a traditional Moldovan dish and a symbol of belonging, tradition and cultural identity.
Through this approach, the artist transforms an everyday gesture into a visual language with broader meanings. Beyond the culinary reference, the artwork speaks about memory, family, community and the way traditions are preserved, passed on and reinterpreted from one generation to another.
Pavel Brăila is one of the most renowned contemporary artists from the Republic of Moldova. Born in Chișinău, he works in fields such as film, photography, installation and performance art. His works have been presented at major international exhibitions and events, and his artistic practice frequently explores themes such as memory, identity, migration and social transformation.
The selection of Pavel Brăila for the Ringturm project represents recognition of the creative potential of the Republic of Moldova and an opportunity to present European audiences with an artistic perspective on contemporary Moldovan culture.
Moldova on the European Stage Through Culture and Partnerships
The unveiling event brought together high-ranking guests, including Eugeniu Osmochescu, Deputy Prime Minister and Minister of Economic Development and Digitalisation; Wolfgang Hattmannsdorfer, Austria’s Minister of Economy, Energy and Tourism; Victoria Roșa, Ambassador of the Republic of Moldova to Austria; Anca Dragu, Governor of the National Bank of Moldova; as well as representatives of Vienna Insurance Group and its companies in the Republic of Moldova.
The event highlighted the relations between the Republic of Moldova and Austria, as well as the role of investment, economic cooperation and cultural exchange in strengthening these ties. The Ringturm project provides the Republic of Moldova with a platform for international visibility in an important urban space in the Austrian capital.
Since 2006, the artistic wrapping of the Ringturm building has been one of the most visible cultural projects of Wiener Städtische Versicherungsverein. Every year, the initiative brings together works by artists from Austria and from the countries of Central, Eastern and South-Eastern Europe where the Group is present. In 2026, the platform is dedicated to the Republic of Moldova, and the selection of Pavel Brăila confirms the interest in promoting Moldovan creative potential on the European stage.
Vienna Insurance Group is the leading insurance group in Central and Eastern Europe, with more than 50 insurance companies and pension funds in 30 countries. The Group serves over 33 million customers.
In the Republic of Moldova, Vienna Insurance Group has been present for 12 years through DONARIS. With the acquisition of MOLDASIG, the Group is strengthening its position on the local insurance market, confirming its interest in the potential of the Republic of Moldova and in the development of this market.
Richard Tanzer
MOLDASIG, Part of Vienna Insurance Group
For MOLDASIG, belonging to Vienna Insurance Group marks an important stage of development. The company aims to contribute to the modernisation of insurance services, to increasing market resilience and to strengthening customers’ trust in financial protection solutions.
The event in Vienna confirms MOLDASIG’s belonging to an international group that supports not only economic activity, but also cultural initiatives and social responsibility projects. Integration into Vienna Insurance Group gives the company access to know-how, European standards and a clear focus on stability and innovation.
About MOLDASIG
MOLDASIG is one of the important companies on the insurance market of the Republic of Moldova, offering solutions for individuals and legal entities, including CASCO, voluntary health insurance, travel medical insurance, accident insurance, property and home insurance, Green Card and MTPL.
As part of Vienna Insurance Group, MOLDASIG combines local experience with European standards of protection and financial security.
More information about the company’s services is available at moldasig.md .
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